Think soaps are dead? Bite me!By Mala Bhattacharjee Posted: Apr 22, 2011
"I grew up watching and loving soap operas," THE VAMPIRE DIARIES' executive producer Julie Plec, tweeted on Thursday, April 14. "Today's ABC news makes me sad." That night, after the cancellation of AMC and OLTL, I went home and watched Plec's show, taking some solace in the adventures of Elena, Damon, Stefan, Caroline, Bonnie and Jeremy. And I watched it this week, too...wincing and squealing and cheering for the entire hour.
Anyone who thinks soap operas are a dying breed needs only to look at TVD, which doesn't just have a thriving life, it has an un-life. Making its bones on lusty love triangles and weekly cliffhangers (there are often multiple "OMG!" moments in one episode!), there is no denying that TVD is a soap. And I don't really understand why daytime can't find a way to adapt its soaps to a similar model, instead of tossing the baby out with the bath water.
ABC Family, ABC/Disney's cable outpost, has teen-targeted weekly soaps, too. MAKE IT OR BREAK IT, SECRET LIFE and PRETTY LITTLE LIARS all run in 10-12 week cycles, and then stop for a few months. Why isn't that an option for OLTL or AMC? Why put a stake in something that deserves to live on?